Case Study:

In a 4- to 6-page paper, address the following task:

State a hypothetical conclusion that might emerge from a case study you might choose to do. Now work backward and identify the specific data or evidence that would have supported such a conclusion.  Similarly, work backward and define the protocol question that in turn would have led to the design of the protocol question.  Demonstrate that you understand how this chain of evidence has been formed and how one can move forward or backward in tracing the chain.

Your 4- to 6-page paper must follow APA formatting and demonstrate clarity, depth, and critical thinking. As you answer the questions posed in this case, include supporting rationale and cited sources.

Required Reading:

Yin, R. K. (2017). Case study research and applications: Design and methods (6th ed.). Sage Publications.

Stage 5: Collecting Data (pp. 55-68),Stage 6: Analyzing Data (pp. 69-82), andStage 7: Interpreting Data (pp. 83-92) in:Gagnon, Y. (2010). The case study as research method: A practical handbook. Les Presses de l'Université du Québec.

Data Collection (pp. 65-83) andManaging and Analysing Data (pp. 84-99) in:Farquhar, J. D. (2012). Case study research for business. SAGE Publications Ltd.

Optional Reading:

Beverland, M., & Lindgreen, A. (2010). What makes a good case study? A positivist review of qualitative case research published in Industrial Marketing Management, 1971-2006. Industrial Marketing Management, 39(1), 59-63. 

Easton, G. (2005). Critical realism in case study research. Industrial marketing Management, 39(1), 118-128.

Johnson, P., Buehring, A., Cassell, C., & Symon, G. (2006). Evaluating qualitative management research: Toward a contingent criteriology. International Journal of Management Review, 8(3), 131-156.

Gillham, B. (2000). Case study research methods. Continuum.