Using the Executive Summary in the Marketing Plan as a guide, provide an overview of your marketing plan by creating a minimum 10-page page PowerPoint presentation with the suggested pages:

  1. Title: Airbnb
  2. Company Description
  3. Target Segments
  4. Competitive Advantage
  5. Positioning Statement
  6. Marketing Plan Objectives
  7. Product
  8. Price
  9. Place (Distribution)
  10. Promotion – IMC